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Landing pages

Landing pages are single-product conversion pages designed for paid ads. Strip everything that doesn't sell, focus on one product, drive to a single CTA.

🎬 Video​

When to use a landing page vs your storefront​

Use the storefront whenUse a landing page when
Customer is browsingCustomer clicked an ad
You sell 10+ productsYou're pushing 1 product hard
Organic trafficFacebook / TikTok / Google Ads
Customer needs to compareOne offer, one decision

Creating a landing page​

Dashboard → Landing pages → New landing page.

Two ways:

Option 1: AI-generated draft​

Pick the product, pick a template, click Generate with AI. The AI writes:

  • Headline + sub-headline
  • Benefits list
  • Product description
  • Trust signals
  • Reviews (placeholder)
  • Call-to-action

You edit anything you don't like, then publish. Most merchants get a publishable draft in ~2 minutes.

Option 2: From scratch​

Drag-and-drop blocks: hero, image, video, testimonial, FAQ, order form, footer. Each block has style controls.

The order form block​

The most important block. Configure:

  • Required fields — name, phone, wilaya, city (default).
  • Optional fields — full address, email.
  • Variants — show variant pickers (color/size).
  • Bundles — "Buy 2 + 1 free" with auto-quantity.
  • Pixel events — fires Lead and Purchase to your connected Pixel.

Pixel + analytics​

Every landing page has its own:

  • Pixel snippet (override store-level Pixel if needed)
  • TikTok pixel
  • Google Tag Manager
  • Conversion tracking events

See Pixels for setup.

A/B testing​

Pro plan: clone a landing page, change one element (headline, CTA color, hero image), split traffic 50/50, see which converts better.

Landing page URLs​

Two URL forms:

  • yourstore.dzbuild.com/p/<slug> — under your storefront subdomain.
  • lp.dzbuild.com/<custom-slug> — short campaign URL (Pro plan).

Both can have custom domains attached.

What customers see​

A clean, mobile-first single-page layout:

  1. Hero (image/video + headline + CTA)
  2. Benefits + features
  3. Product details + photos
  4. Reviews / testimonials
  5. FAQ
  6. Order form (name, phone, wilaya, qty, color, size)
  7. Footer

The CTA always scrolls to the order form. The order form does not redirect — confirmation happens inline so you don't lose people.

Best practices​

  • One product, one promise. Don't link to your full storefront from the landing page.
  • Show real product photos (not stock).
  • Always show a "Cash on Delivery" badge — Algerian buyers trust this.
  • Keep the form ≤ 5 fields. Each extra field drops conversion ~10%.
  • Add a captcha if you're getting fake orders.

What's next​