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Customers

Every order creates (or updates) a customer record. This page covers the customer list, segmentation, and CRM-style features.

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The customer list

Dashboard → Customers shows every customer with:

  • Name, phone, email
  • Total orders, total spent
  • Last order date
  • Wilaya
  • Tags (you can add: VIP, fake, complainer, …)

Filter by:

  • Wilaya
  • Order count (1, 2+, 5+)
  • Total spent (>X DA)
  • Last order date

Customer detail page

Click a customer to see:

  • Contact info
  • All orders (with timeline + status)
  • Total revenue
  • Average order value
  • Repeat rate
  • Notes (internal)

Segmentation

Most-used segments:

  • VIP — total spent > 20,000 DA. Worth special handling.
  • Repeat — ≥ 2 orders. Already trust you.
  • At risk — last order ≥ 90 days. Win-back campaign target.
  • One-and-done — exactly 1 order. Likely abandoned product fit.

Bulk export

Export the filtered list as CSV: name, phone, email, wilaya, total_orders, total_spent. Use for SMS campaigns, mailing lists, or import into another CRM.

warning

Customer data is regulated under Algerian privacy law and DZBuild's terms. Don't share or sell the list. Customers can request deletion.

Customer types

TypeWhen
GuestBought without creating an account (most COD buyers)
RegisteredCreated a login during checkout — can see order history
ImportedAdded by you via CSV

Working with the API

If you need programmatic access, see the Customers API.