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Themes

DZBuild ships 5 first-party themes. Each one is a full storefront experience — header, hero, product grid, product page, cart popup, footer, mobile navigation. Pick the one that fits the kind of catalog you sell, then customize colors, banners and copy from the dashboard.

🎬 Video — customization walkthrough​

The 5 themes​

SlugDisplayBest forVibe
starterStarterBrand-new stores, simple catalogsClean, minimal, very fast
digitalDigitalTech, electronics, apparel, beautyModern, animation-rich, mobile-first
bricoBricoHardware, tools, utility, B2BDense product grids, info-rich
prestigePrestigeFashion, jewellery, luxurySpacious, premium typography
showcaseShowcaseOne-product stores, hero campaignsStory-driven, big imagery

Slugs are the values DZBuild uses internally — you'll see them in URLs (e.g. /dashboard/customize/digital).

Where to switch theme​

Dashboard → Themes (/dashboard/themes). Pick a theme card, click Apply. Your storefront starts serving the new theme within seconds.

To customize the theme you're currently using: Dashboard → Customize (/dashboard/customize). Some themes have dedicated customize pages for theme-specific options:

  • Digital: /dashboard/customize/digital
  • Prestige: /dashboard/customize/prestige

What every theme lets you customize​

The shared customize page (/dashboard/customize) covers the basics across all themes:

  • Brand — logo, favicon, OG / social-card image.
  • Colors — primary, secondary, background, text. Live preview.
  • Hero — image / video, headline, sub-headline, CTA button.
  • Banners — promotional banners shown above or under the hero (1–3 depending on theme).
  • Featured products / categories — pick what shows on the homepage.
  • Footer — link columns, social icons, payment icons, contact info.
  • Cart pop-up — copy and translation strings for the slide-in cart.

Theme-specific extras live on the per-theme customize pages (/dashboard/customize/digital, /dashboard/customize/prestige).

Switching themes — what carries over and what doesn't​

Your products, categories, orders, customers, addons, domains, payment & shipping settings all stay exactly where they are when you switch themes. Themes are presentation only.

Some theme-specific customizations don't transfer, however. Each theme has its own customization schema — Digital and Prestige in particular store different fields than the others (e.g. Digital has its own banner uploader, Prestige uses different cart-popup translation keys). When you switch to a new theme:

  • Brand colors, logo, favicon and global brand fields persist.
  • Hero / banners / featured-product picks may need to be set again on the new theme.
  • The previous theme's settings are preserved — switch back later and your old layout returns.

Theme-specific add-ons​

Some addons are designed around a specific theme:

  • The Digital Product Variants addon is the one that turns Digital's variant selector into a 2-step accordion with image previews and price pills. See the Digital theme guide.
  • The Stop Desk Selector addon adds a structured stop-desk picker to checkout regardless of theme.

See the addons section for the full catalog.

Custom CSS​

The Pro plan exposes a Custom CSS field in the customize page. CSS you put there is loaded after the theme stylesheet, so your rules win.

/* Round all primary buttons */
.btn-primary { border-radius: 999px; }

/* Hide the search bar on mobile */
@media (max-width: 768px) {
  .header-search { display: none; }
}

If a CSS edit makes your storefront look broken, clear the field and save to revert — there's no destructive change.

Frequently asked​

Q: Will switching themes lose my data? A: No. Themes only change presentation. Products / orders / settings persist.

Q: Will my custom domain still work? A: Yes. Domains are tied to your store, not your theme.

Q: Can I switch back to my previous theme? A: Yes. Your previous theme's customizations are preserved. Switch back from /dashboard/themes and your old layout returns.

Q: Can I make my own theme? A: First-party themes only for now. The customize page + Custom CSS cover most needs; for a fully bespoke design talk to support about Enterprise.