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Analytics

DZBuild's dashboard shows you the metrics that matter, with no setup.

The KPIs

Dashboard → Home shows for the last 30 days (toggle to 7d / 90d / 12m):

MetricWhat it measures
RevenueSum of all confirmed order totals
OrdersCount of confirmed orders
AOVAverage order value
Conversion rateOrders ÷ Sessions
SessionsUnique sessions on storefront
Top productsBest-sellers ranked by revenue
Top wilayasGeographic revenue split
Channel mixStorefront vs Landing pages

Charts

  • Revenue over time — daily, weekly, monthly
  • Funnel — Visit → ViewProduct → AddToCart → Checkout → Purchase
  • Cohort — repeat purchase rate by month

Custom reports

Pro plan: build custom reports filtered by date range, courier, payment method, wilaya, source.

External integrations

For deeper analytics, integrate with:

  • Google Analytics 4 — via GTM (see Pixels)
  • Mixpanel / Amplitude — via GTM
  • Looker Studio / Power BI — via DZBuild API (GET /v1/orders + GET /v1/usage)

Webhooks for real-time

Subscribe to webhooks for real-time data sync to your warehouse:

  • order.confirmed → ETL into your data lake
  • payment.received → reconciliation
  • signup.counted → CRM sync

See Webhooks for the full list.

Privacy & GDPR

We don't track customers across sites. The Facebook Pixel does (when you install it), but that's between you and Facebook. We provide a default privacy policy you can customize.